Email Marketing by Debbie Simpson
Debbie Simpson Research shows that customers who interact with you over multiple channels are more loyal, purchase more and are more profitable than those you interact with over a single channel. As...
View ArticleGogobeans – Owning Your Digital Life by Tony De Ruvo
Tony De Ruvo Ah the dream of being your own boss, creating something from nothing, promises of financial freedom – these are the traditional lures of becoming an entrepreneur. “Entrepreneuring” as I...
View ArticleStudent at the Wheel
Karen Klayman – What gave you the idea to start STUDENT at the wheel®? I am a Mom of 3. Two of which have gone through learning how to drive. It was a nail biting experience with both of them. To...
View ArticleA New Era of Corporate Transparency by Joseph M. Ciccolo
Joseph Ciccolo You have often been quoted as having said that we are entering “a new era of corporate transparency”. What exactly does that mean? It means business decision-making will be conducted...
View ArticleThe Intersect Between Media and Mobile
Brendan Kownacki By Brendan Kownacki There has become a massive shift in the way news gets reported and consumed, and mobile devices are at the heart of both. This is in part due to the availability of...
View ArticleHow will Social Media and Mobile Marketing come together?
Jonathan Mast I believe we are already seeing the marriage of both platforms as mobile marketing is able to reach people in the moment. With the popularity of social media platforms such as Facebook,...
View ArticleSocial Media Updates, Taking Over the Call Screen and the Future of Mobile...
Jim Wolfinger By Jim Wolfinger It’s a classic tale heard all too often. “When I was your age, we didn’t have cell phones. We had to pick up an old-fashioned land line to talk to somebody.” Maybe it...
View ArticleFacebook and Twitter Marketing on Mobile Phones
Guillermo Bravo Facebook and Twitter Media Marketing on Mobile Phones In the last couple of years, cell phone companies have made it much easier for you to engage in social media networks on your...
View ArticleNot all followers are born equal
Mark Johnson Twitter is still a very new medium, and one which people haven’t really gotten to grips with just yet. There is plenty of talk about how to build up followers, and you can even buy...
View ArticleWhat is RSS?
Good question! RSS stands for Really Simple Syndication; however, what does this mean in nonprofessional terms? Think of the old days when you used to have your morning coffee and scan through the...
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